Bateel Proudly Announces KSA Expansion in Al Khobar

Bateel proudly announces its latest expansion in Al Khobar, Saudi Arabia.

The elegantly designed Café Bateel and boutique concept in Khobar is located in Sheikh Avenue Mall, making it the third Café Bateel in the Kingdom. At almost 500 square meters and seating up to 110 guests, the café will be serving Mediterranean gourmet food and beverages. Promising an unrivalled offering, residents can choose from new seasonal menus each quarter that offer a range of healthy breakfasts, light lunches, gourmet dinners, artisanal pastries and signature desserts, brought to customers through a sophisticated setting with unparalleled service. The luxurious Bateel boutique will showcase the full range of gourmet products and offer and extraordinary selection of gifts suitable for all occasions. From high-quality dates and premium chocolates, pralines and truffles, to our other exclusive fine food products such as nuts and nougats.
Tina Memic, GM of Retail and Operations, Bateel International, said: “Known for reinventing and elevating dates to a gourmet product, Bateel has since grown to become an admired food brand, renowned globally for culinary excellence. Café Bateel has created a name for offering an elevated casual dining concept by combining Mediterranean cuisine and the rich tradition of Arabian hospitality, promising an unforgettable gourmet experience.”

Bateel Launches In Ras Al Khaimah

Bateel International, a leading gourmet food business, is delighted to announce its first opening in Ras Al Khaimah in the renowned Al Naeem Mall. The new venue hosts both a retail boutique and café, offering residents a unique gourmet experience, for which the brand is well-known worldwide.

Café Bateel offers Mediterranean cuisine paired with a rich tradition of Arabian hospitality, served in a warm and sophisticated atmosphere. The retail boutique houses a full range of gourmet products for the ultimate indulgence and gifting destination. Tina Memic, General Manager Bateel Retail shares; “We are looking forward to showcasing our extensive boutique offerings in Ras Al Khaimah, including our exquisite dates and premium chocolates. Our wide selection of luxurious and traditional gift packaging, including our recently launched new Ramadan themed collection, offers residents in the Emirate suitable choices for all occasions.”

Covering close to 4,000 square feet, the expansive venue is conveniently situated in the heart of Al Naeem Mall. Elegantly appointed with modern and premium interiors, the café has al fresco outdoor seating that overlooks the neighboring creek. Additionally, indoor booths with shutters allow for private dining experiences.

This launch follows the recent openings in Riyadh and Kuwait earlier this year. Dr. Ata Atmar, Managing Director, Bateel International said: “We are delighted to announce our opening in Ras Al Khaimah in our commitment to bring the finest culinary experiences to a wider audience.”

Bateel Celebrates 25 Years of Gourmet Excellence

Bateel marks its 25th year anniversary with celebrations starting from 1 May 2016. Beginning in agriculture with its date palm groves at Al Ghat, Saudi Arabia, Bateel is now an internationally recognised conglomerate with boutiques and cafes across the globe, from London to Jakarta. Synonymous with reinventing and elevating the date to a gourmet product, Bateel has since grown to become an admired gourmet food brand, renowned globally for culinary excellence.

Dr. Ata Atmar, Managing Director, Bateel International, commented on this occasion: “Bateel is an ancient Arabic word for ‘a young offshoot of a date palm’ and like our namesake, our company has grown tremendously over the years. 2016 is an important year for Bateel as we are expanding our presence across the GCC region, as well as celebrating an impressive 25 years since the launch of our first boutique. I believe the success of the brand to date can be credited to our focus and emphasis on authenticity, quality, and innovation.”

Past

Bateel’s Owner and Chairman, Dr. Ziad Al Sudairi, encountered Atmar in 1989 and asked him to help build Bateel by marketing dates like Premium Swiss chocolates. Atmar shares, “At that time dates were just a standard commodity in supermarkets. We essentially introduced and developed a new concept, which did not exist before.”

The essential element in creating the gourmet market for dates was the elevation of quality to new heights by introducing innovation in farming and processing methods. Bateel has invested significantly in state-of-the-art cleaning and storage technology and strictly adheres to organic farming practices, using cultivation techniques that are as close to nature as possible and without the use of chemicals. Equally important has been creating a marketing platform to achieve a high degree of product differentiation to generate the desirability and pricing power required to transform a commodity to a luxury branded product line.

The first Bateel boutique opened in Riyadh, the Saudi capital, and shortly after the product portfolio was expanded to include premium quality chocolates and fine foods. Taking the brand a step further, Café Bateel was launched in Dubai in 2007, introducing a new concept in casual dining: celebrating Mediterranean fare, curated by Bateel.

Present

Today Bateel boutiques and cafés can be found in numerous locations around the world. Customers can also enjoy a one of a kind gourmet experience at Bateel’s first flagship store. The expansive venue, which opened last year, brings three Bateel elements together under one roof – the boutique, café and bakery.

Behind the established and well-respected company is a team of over 1,400 people representing 42 nationalities, who, over the years, have selflessly contributed to building a world class brand. Additionally, an equal employer, Bateel is proud to have a number of women holding senior management positions, across departments such as retail and marketing.

Future

2016 marks an impressive year of growth for Bateel, with 20 new boutique and café openings scheduled across the GCC region. February saw the opening of Café Bateel Olaya, in Riyadh’s prestigious district, and further openings are scheduled in new markets such as Kuwait, Oman and Qatar in the coming months.

Innovation is at the heart of Bateel. Customers have already been able to enjoy a new range of chocolate tablets, which was introduced to the market earlier this month, and can look forward to a new line of gourmet tea in the summer. Additionally, Café Bateel will continue introduce new seasonal menus each quarter, with a focus on wholesome and nutritious dishes.

As the holy month approaches, Bateel is pleased to unveil its premium and elegant Ramadan offering. From exquisite trays, to ornate silver platters, the collection is truly reflective of the brand’s Arabian heritage and pays tribute to the tradition of gift-giving during the festive period. Starting from AED 105, the Ramadan collection will be available across all branches in the UAE, Saudi Arabia, and Kuwait from 1 June onwards.

Bateel Makes a Debut in Kuwait Market

Bateel is delighted to announce its long-awaited entry into the Kuwait market with the opening of an exquisite boutique and premium café. Known for carefully selecting only the most prestigious locations, Bateel has chosen to launch in the renowned Avenues Mall. An admired homegrown brand with international acclaim, Bateel has a presence in 14 countries, with over 40 boutiques and 16 cafés across the globe.

The opening comes as a reflection of Bateel’s recent growth in the region. Dr. Ata Atmar, Managing Director, Bateel International said: “Bateel’s launch in Kuwait follows our recent successful expansion in Riyadh and marks the continuation of an important year of growth for our brand. 2016 is also a milestone year for Bateel, as we will be celebrating an impressive 25 years since the launch of our first boutique.” Now an established name for the finest gourmet experiences, Bateel promises guests around the world a consistent commitment to excellence and culinary innovation upon every visit.

Culinary discovery is at the heart of the Bateel experience. The luxurious Bateel boutique will showcase the full range of gourmet products and offer and extraordinary selection of gifts suitable for all occasions. From high-quality dates and premium chocolates, pralines and truffles, to our other exclusive fine food products such as nuts and dressings – it is an invitation to experience the exceptional. 

Café Bateel has created a name for offering an elevated casual dining concept: Mediterranean fare, curated by Bateel. Combining Mediterranean cuisine and a rich tradition of Arabian hospitality, the café will provide an unrivalled selection of delicious, wholesome dishes served in a warm and sophisticated atmosphere. Spencer Ayers, General Manager, Café Bateel comments: “We are proud to introduce Café Bateel to Kuwait, a country well-known for dining out, food connoisseurs and premium brands. We believe the brand is perfectly suited for the market.”

For the first time, Bateel has partnered with Bishop UK, an award-winning interior design agency, to create a unique look and feel for the boutique and café, specifically for the Kuwait market. Customers can look forward to experiencing the earth-tone colours fused with natural elements, used to create an inviting and high-end atmosphere. The elegantly designed and breathtaking venue, the boutique and café combined, spans over 4,500 square feet. The café seats up to 150 guests and features an impressive balcony terrace on the first floor for al fresco dining.

Strategically located in the heart of Kuwait’s well-known Avenues Mall, Bateel’s location is perfectly suited for the premium brand and is accessible for mall-goers as well as food aficionados known to frequent the area and Kuwait City alike. The Bateel boutique and café are in phase two, close to phase three, of the Avenues Mall. Tina Memic, General Manager, Bateel Retail adds: “The prestigious retail location, among the most luxurious brands, positions the Bateel boutique in a prime location for customers.”

Largest Café Bateel Opens in Riyadh’s Prestigious Olaya District

Bateel International is delighted to announce the opening of Café Bateel in the prestigious retail and residential Olaya district of Riyadh. Drawing on its heritage and rich tradition of Arabian hospitality, the expansive new venue is the largest café in the global Bateel portfolio, covering almost 9,000 square feet and seating up to 350 guests. The elegantly designed café also features an impressive rooftop terrace for al fresco dining with a spectacular view.

Culinary discovery is at the heart of the Café Bateel experience. Serving gourmet food and beverages, the new café will provide unrivalled offerings, whether for a healthy breakfast, light lunch, or wholesome dinner, all delivered through sophisticated and unobtrusive service in a warm and inviting setting.

Spencer Ayers, General Manager, Café Bateel comments: “We are proud to introduce Café Bateel Olaya, to the residents in Riyadh. Our team has travelled around the world for the finest ingredients and we are looking forward to introducing exceptional ‘Mediterranean fare, curated by Bateel’ to food connoisseurs in the city. The café showcases a fabulous new and luxurious design, well-suited for hosting grand occasions, such as weddings and other high-profile gatherings.”

Centrally located in the heart of Riyadh, the new café is situated in the prominent Olaya neighborhood, next to iconic landmarks including the Al Faisaliyah Center and the Kingdom Centre. The prime and admired location is perfectly suited for the premium Café Bateel brand and is accessible for residents in the distinguished community as well as those in the neighboring office towers.

This latest opening is the second Café Bateel to launch in Riyadh, with the first located nearby on the renowned Tahlia Street, and is a significant milestone in Bateel’s history. Dr. Ata Atmar, Managing Director, Bateel International adds: “This expansion in Riyadh marks the start of an important year of growth for Bateel, which in 2016 will be celebrating an impressive 25 years since the launch of its first boutique.” Now an established name for the finest gourmet experiences, Bateel promises guests around the world a consistent commitment to excellence and culinary innovation upon every visit.

New and Unique Collection of Premium Gourmet Honey

Bateel is committed to continually surprising guests with each return visit to its premium boutiques. Customers will be delighted to find a new and unique collection of premium honeys, offering an unforgettable gourmet experience as well as outstanding health benefits. The artisan honeys are the perfect companions alongside a warming cup of tea, and can be used as healthy spreads on favourite pastries. The flavours range from fresh walnuts and herbs to delicate aromas of lemon blossoms and hints of marmalade, and can be used as toppings on a range of desserts including pancakes and ice-cream.

Not only a sweet treat, honey offers a host of beneficial health properties. Through a balanced combination of fructose and glucose, it helps the body regulate blood sugar levels, and the antioxidants can help reduce the risk of some cancers and heart disease, help with weight loss and increase athletic performance. Several of the honey variants are being introduced to the UAE for the first time, including the Lemon Blossom, Verbena, and Rose. Lemon Blossom, produced from lemon groves on the French coast, is described as “sunshine in a jar”, is a refreshingly zesty yet delicate honey, with a creamy texture that melts in the mouth. It also contains antiseptic and antibacterial properties, which makes it an ideal remedy to soothe sore throats. The Verbena has a calming effect, ideal as a good night treat, while the Rose honey is enriched with rose essential oils for a fine, distinct taste. Patrons to Bateel boutiques will be guided by the team of experts who are on hand to explain the benefits of each of the different honeys, through in store tasting sessions.

On the continual evolution of the Bateel gourmet product mix, Tina Memic, General Manager, Bateel Retail says: “Our new range of honeys have been selected as they reflect both the prestige and the innovation that are the hallmarks of the Bateel brand. In an uncompromising commitment to quality, they are guaranteed pure honeys, and are free from artificial flavourings or extra added sugar, offering a wonderfully diverse range of flavours.”

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