The Bateel Atelier: How we design our luxury gift boxes

March 2, 2021

Blog > Bateel Gourmet

The Bateel Boutique presents an incomparable shopping experience where designer gift boxes are showcased alongside the world’s most sought-after gourmet dates.

A feast for the eyes, each gift box is a labour of love for Bateel’s team of talented artists. Like every creative endeavour, it all starts with the brief.

“When considering new designs, we have to ensure that it’s not only unique but also contemporary in its aesthetics and reflects a sense of occasion,” explains Ajit Indulkar, Creative Director at Bateel International.  “Depending on the materials preferred, design development can take several months. Once the sketch is finalised on paper, we then explore and review different production prototypes that would be compatible. The entire process can take upwards of six months from drawing board to delivery.”

To create a lasting impression, the choice of raw materials is key and wood, mirrored glass and eco-friendly paperboard and cartons are sourced from all over the world, including the United Arab Emirates, Peru, China, Taiwan and Vietnam. The production process is an important aspect too, with Bateel designers having to consider gravure or offset printing depending on the materials used, special coloured foils used in designs, embossing or debossing effects and even sleek metal for logo art.

SIGNATURE GIFT BOXES

The Bateel Signature Gift Collection features elegant packaging that’s inspired by timeless tradition, arts and culture, and nature. Whether it’s swirling Arabesque patterns or textured patterns, every range evokes a sense of wonder.

A highlight from the Signature Collection includes the Safi range. Designed to mark the Holy Month of Ramadan, the gift box features delicate blue and gold geometric patterns reminiscent of ancient mashrabiya – a design element revered in traditional Islamic architecture. The intricate lines and shapes stand out on a canvas of brilliant white, complemented by a shimmering gold Ramadan greeting using Arabic calligraphy.

The Arabesque theme is celebrated across other bestselling ranges, including the Aida with its contrasting emerald green and gold tones, and the Luna where a crescent moon that’s filled with abstract details pays tribute to the festival of Eid.

While the Signature Collection is available all through the year, the Bateel creative team also design seasonal gift boxes and bespoke options exclusively for country-wide celebrations, such as the UAE National Day in December or Saudi National Day in September, alongside special destination-themed gift boxes for Duty Free locations at airports across the world.

WOODEN GIFT BOXES

There are several Bateel gift boxes that are handcrafted using wood from Peru. A classic choice for every occasion, every design evolves over several iterations – sometimes up to 12 times for a single signature aesthetic. The result is a world-class Bateel exclusive, elevated by the use of complementary colours, mirrored silhouettes and vibrant motifs.

“Our Peru wood boxes are incredibly unique, with most of our designs in this series involving hand painting on glass that starts with a reverse printing process. This involves imprinting an outline of the design on the reverse side of glass, before a Bateel artist brings the scene to life using skillful painting techniques, where each stroke masterfully applied by hand.

“Some designs also feature the application of precious gold leaf, which is done as the very last step before the glass is enveloped in a special protective material. The glass is then melded to the premium, thin wood, creating a work of art that is ready to be gifted,” explains Indulkar.

Standout Luxury Wooden Gift Boxes by Bateel include the Mirage gift set, featuring vintage colours and antique gold outlines hand-painted onto mirrored glass by Peruvian artists, and the Zahra wooden chests adorned with a burst of patchwork tile-like patterns in black, brown and light blue. Another highlight is the Flora gift box where a mesmerising abstract of blooming flowers swirl in a rainbow of vivid colours that’s ideal for weddings, birthdays and other celebratory occasions.

Explore the latest artisan collections and luxury packaging at a Bateel Boutique near you, or place your order online with a five-day delivery guarantee.

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